Spotlight Retailer: Beauty B Cosmetics

PrintSpotlight Retailer Beauty B Cosmetics shines by offering international brands like Sigma to the UK customer. In less than two years the UK online store has found huge success with a devotion to customer service and their tech-savvy strategy. In June 2014 they had IMATS London attendees in frenzy for Sigma products and they’ve got big plans to come.

How does Beauty B Cosmetics standout in the UK beauty industry?

Beauty B Cosmetics started off in 2013 with a vision to provide popular international brands that are otherwise hard to find in the UK. This has been our drive to success, knowing what the customer wants and bringing it to them.

Our mission statement is ‘On Point Customer Service’. We pride ourselves with our high levels of customer satisfaction. Our customers know we will go out of our way to ensure they have the best online experience which is why we have a large following.


Talk about taking Sigma Beauty to IMATS London 2014.

IMATS London 2014 was an amazing experience for us. Our success all came down to the popularity of Sigma Beauty products. The attendees were absolutely thrilled to find a British Sigma retailer.

We loved watching customers cooing in amazement over the softness of the brushes!

What do you love most about Sigma Beauty?

Everything! From the quality and workmanship of the brushes to the innovative and breakthrough technology, we love the fact that Sigma Beauty never compromises on quality and know that our customers appreciate it, too.

We also go crazy over new product launches; our staff can’t wait to try the new lines and are always impressed by the presentation.

Tell us what your customers are swooning over.

Our customers love the ever-popular F80 – Flat Kabuki™ Brush, E40 – Tapered Blending Brush and the newest editions which have taken the industry by storm… the 3DHD™ brushes!



Sigma Beauty + technology, how’s it helping Beauty B?

Social Media plays an important role in business success nowadays, without it we would be nowhere. Partnering with Sigma Beauty has given us access to a huge following and rich resources allowing us to provide our customers with insightful information whether it’s in the form of a tweet or a photo on Instagram. We also do our own selection boxes for bloggers to review and promote.

Divulge what’s next for Beauty B Cosmetics.

We have an exciting year with the launch of our new website, including new features and discounts for pro-customers.

We shall also be launching our new blog spotlighting the products we retail with detail. The blog will also feature competitions for our followers to join in.


Follow Beauty B Cosmetics on Facebook // Instagram // Twitter // YouTube.




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Holiday Guru Faves + GIVEAWAY (closed)

11-21_GuruHolidayMarzia_FBHappy Holidays, Sigma beauties! We have another wonderful giveaway for you. Do you love YouTube blogger CutiePieMarzia? We do too! Read more down below about this fab guru and enter to win her favorite Sigma products!

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  Shop Marzia’s favorite products here!


 Thank you so much to everyone who entered! The winner of this giveaway is FRANCOIS HELOISE.